What we think

"You can’t depend on your eyes when your imagination is out of focus." 

-Mark Twain

Written by JourneySpark Consulting's Founder and CEO Matthew Egol, The CX and Culture Connection focuses on how CX and culture are both essential to create a growth flywheel for your business. It is written not just for leaders at larger organizations looking to recapture their vigor, accelerate growth, and capture a higher ROI from their investments in CX.  It is also written for leaders at emerging companies who want to avoid losing their way if they don’t pay enough attention to culture as their companies grow. 

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Matt's podcast, The CX & Culture Connection, is designed for CX leaders looking to drive growth and innovation through the connection of customer experience and culture

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Check out our video collaborations with members of our partner network that addresses the direction of experience management and how your organization can get ahead



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Our collection of blogs addresses a range of topics for how you can apply leading practices for design thinking, data science, enterprise agility, quality management, and  change managment, along your company's own CX journey


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Dive deeper into a collection of Matt's favorite articles he's co-authored for Strategy + Business magazine and members of our partner network





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Explore reviews for some of our favorite books that explore themes relevant to experience management and building a more customer-driven organization




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